The CosmoWhiz Blog

The digital marketing experts offer their best advice, research, how-tos, and insights—all in the name of helping you level-up your SEO and online marketing skills.

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2016 DIGITAL MARKETING TERMS

Well, a lot of novices must be keen to know and be updated with the latest digital marketing terms. In this blog, get acquainted with a few digital marketing terms: Alt Text – This is a reference to text that is assigned to a particular image on your website. This is done on the…
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What You Need To Know About Digital Marketing

One of the major shifts in online marketing over the past few years has been the perception of business owners about the industry. Just a few years ago, digital marketing was all about SEO. People were in a tizzy over keyword density, meta tags and a myriad of other elements,…
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What is Web Design?

Web design is a very user-centered multidisciplinary design pursuit that includes influences from visual arts, technology, content, and business. It pertains to the the planning and production of web sites, in conjunction with, but not curbed only by, technical development, information structure, visual design, and networked delivery. It is generally…
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DIGITAL MARKETING TRENDS 2016

“The future is already here, it’s just unevenly distributed.” Well, the countdown has almost begun that we are nearly into 2016. Each one of us are now looking ahead to what the major trends in digital marketing will be in the year ahead. The digital marketing industry is impetuous & tense.…
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All About PPC

Pay per click (PPC) marketing a is highly targeted form of advertising. It is an effective and immediately used channel to drive target traffic to your business' website. It is referred to as paid search advertising at times. Pay-per click ads are extremely beneficial for any kind of businesses. It…
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10 REASONS TO USE SOCIAL MEDIA FOR BUSINESS

It isn’t that all easy to share content with thousands at one go. But social media proves to be a powerful business tool if used wisely. Small size businesses all over the world are always on the move to discover new ways of getting known all over.Social media marketing contributes…
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Is Search Engine Submission Necessary

Oh yes! You need to submit your website or web page to a search engine because of two basic reasons. Firstly, to add a new website or a web page solely as the operators do not wait for a search engine to explore them. Secondly, an upgradation of that particular…
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Can Any Inbound Linking Hurt My Ranking?

“Link-building is an ongoing process.” A very straightforward 'no'. Inbound links to your web site keeps you up and do not hurt your search rankings. This revelation came to me from one of my training sessions in the company where I work after analyzing most of their links and trained…
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Strategic Use of Images in SEO

“A picture is worth a thousand words” Optimizing images is the hermit of SEO for search engines. Image SEO is the sum of several aspects. A couple of adjective factors are to be considered in making right SEO-friendly images albeit many with similar ranking would apply for the normal search.…
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Absolute Links vs. Relative Links – SEO Value

As a lot of differences have come up on the usage of types of links, it has become common to ask on what kind of links should be used in the SEO territory that would be salubrious. Most neophytes get confused about linking to other websites and pages. It ain't…
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